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Generate design briefs pre-populated with brand guidelines, objectives, deliverables, and constraints from your creative briefings.
PLACEHOLDER
Key highlights
Everything you need for effective design briefs
Compiled from client meetings
Extracts project goals from planning meetings
Deliverables clearly defined
Creates brief with requirements and constraints
Constraints documented
Minutes vs hours documenting briefs
Client-approved documentation
Align teams with clear briefs
Getting started
Create your first design brief in minutes
Join your meetings with Supernormal
Start your client kickoff calls, creative briefings, and design reviews with the Supernormal desktop app running. The app captures project objectives, brand guidelines, design requirements, deliverables, and constraints.
Choose the template and specify your meetings
Click "Try template" and you'll see a prompt box. Specify which meetings to include—for example: "Create a design brief from this week's client kickoff" or "Use my rebrand project folder." You can reference specific clients, projects, or design initiatives.
Supernormal generates your brief
Supernormal creates a complete design brief with project background, objectives, target audience, brand requirements, deliverables, timeline, and success criteria—all populated from your kickoff and briefing discussions.
Distribute
Notes are shared automatically to Slack, email, or your CRM. Everyone stays aligned without extra effort.
Share with design team
Download as PDF, Word document, or HTML. Share with designers for project kickoff, send to clients for alignment, or save to project management tools for reference throughout the design process.
Works with your agency stack
Everything you need to create professional pitch decks
Meeting-Aware
Auto-populates with client details, project scope, and timelines from your discovery calls
Meeting-Aware
Auto-populates with client details, project scope, and timelines from your discovery calls
Meeting-Aware
Auto-populates with client details, project scope, and timelines from your discovery calls
The meeting context advantage
No assumptions. Your brief starts with actual client requirements from your meetings—brand guidelines, design objectives, target audience, and constraints already documented.

Brand guidelines captured: Colors, fonts, visual style, and brand personality discussed in briefings automatically populate your brand requirements section

Target audience defined: User demographics, psychographics, and preferences from client discussions incorporated into audience definition, not generic personas

Design inspiration referenced: Examples, mood boards, and design references discussed in creative briefings documented as inspiration and direction

Project folders organized: Separate design briefs by client or project so your documents only pull from relevant kickoff and briefing conversations


Supernormal in numbers
FAQs
How do I tell the template which meetings to use?
Can I include brand guidelines and visual references?
What deliverables sections does it include?
Ready to create your first design brief?
Start using meeting-aware templates today. No credit card required.
